

Elevate Your Customer and Employee Experiences
Welcome to the Sprout23 Club
We're so glad you stopped by. We know you love your business and we're here to help you make more informed, confident decisions.
Sprout23 Inc., is a marketing research consulting firm that focuses on helping small- and medium-sized businesses improve operational efficiencies -- from crafting more effective marketing communications to building a loyal following. Our mission and vision are fluid but ultimately, working together, we grow positive customer and employee experiences through data-driven insights. Stop working so hard and leave (that's a Sprout23 pun) some of your business challenges to us.
We welcome all businesses, whether you're a bakery, a coffee shop, a dental office, a gym, a law firm, or a bar deciding between us and Bar Rescue. Drop us a line and join our growing list of insights savants.
Our Services
01.
Customer Research
Successful companies know having a great product alone isn’t enough to grow sales. Know your customers needs and wants through:
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Surveys
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1:1 interviews
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Focus groups/Product testing
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Online bulletin boards
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Person on the street interviews
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Customer journey
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Sales analysis
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Membership/Loyalty
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Pricing strategy
02.
Employee Research
Employees are often said to be a company’s greatest asset. Happy employees lead to a positive culture and higher profits. Let Sprout23 help you replace that awkward, annual review with a step-by-step process on how to onboard, engage, delight, and retain employees.
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Surveys
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1:1 interviews
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Focus groups
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Process mapping
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Annual reviews
03.
Marcom
Far too often businesses market themselves by saying this is who we are and this is what we do. We prefer marketing relevant content (i.e., customer-centric) to customers based on their recent challenges and needs.
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Audit and assessments
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Email marketing
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Social media
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Creative briefs
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Branding
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Ad copy
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Website UX
Our Team
Growing your business shouldn't be a guessing game.
N. Fernandes

NOW OPEN! Coffee Shop Benchmarking Study
Running a coffee shop is challenging—but what if you had real data to guide your decisions? Join a benchmarking study beginning March 20 with Chicagoland and national coffee shops to gain valuable industry insights.
This engaging and insightful survey is designed to be educational, fun, and comprehensive. In return, you'll receive a detailed report with key findings, industry comparisons, and growth opportunities, giving you a treasure trove of data for smarter decision making. As a fellow small business, we appreciate the opportunity to support your success.
Work with Us
We prioritize understanding your unique needs to provide tailored solutions that grow your business. Let us help you achieve your goals and elevate your business to new heights.
Data Driven
Unlock the power of data to bridge the gap between sales data and customer wants. Our research focuses on quantitative data collection, providing you with the insights needed to make informed, data-driven decisions.
Stay ahead of the competition while keeping your finger on the pulse of neighborhood needs. Let us help you transform data into actionable strategies for success.
Creativity
We specialize in elevating your email marketing and promotional campaigns, ensuring they capture attention and drive results.
Let us help you connect with your audience in a meaningful way and boost your brand’s visibility. Together, we can turn ideas into impactful communications that resonate.